MSRP – $8999
Our price – $6999
Felt AR FRD | Ultimate | Ultegra Di2
Where speed meets value. The Felt AR FRD | Ultimate with Shimano Ultegra Di2 is the ultimate blend of performance and price, combining our most advanced aero road platform with Shimano’s highly respected 12-speed Ultegra Di2 electronic groupset. For racers, criterium crushers, and long-distance lovers alike — this bike delivers.
This is your chance to experience the race-winning pedigree of the AR FRD, but with a build kit that delivers serious speed without maxing out your budget.
Why We Love It
An Optimal Package of Speed
The AR FRD is Felt’s fastest aero road frame ever — engineered with UHC Ultimate + TeXtreme carbon to be stiff, responsive, and slippery in the wind. Paired with Shimano’s Ultegra Di2 drivetrain, it offers a race-ready build at a more accessible price.
Precise Shimano Shifting
Ultegra Di2 brings all the performance features of Dura-Ace into a slightly more budget-friendly package. With 12-speed wireless shifting, impeccable ergonomics, and fast response, this groupset is the workhorse of the pro peloton.
Carbon Wheelset = Aero Gains
Shimano Ultegra R8170 tubeless carbon wheels provide a strong balance of aerodynamics and lightweight responsiveness. With Continental GP5000 TR tires included, you’re race-day ready right out of the box.
Dial-In Your Fit with Confidence
A semi-integrated front end — with separate bar and stem — means it’s easier to adjust your fit, perform maintenance, or pack for travel. The carbon PRO Vibe Aero bar adds performance without sacrificing practicality.
Tech Specs
Frame & Fork
Drivetrain & Brakes
Wheels & Tires
Cockpit & Components
Free shipping available nationwide. Make sure and select “Pro-Assembly” at checkout! That way, the bike will be tuned, brakes bled, wheels true, bars wrapped — and everything checked for manufacturer torque spec!