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  • (901) 500-5480
  • (901) 746-8466
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  • Shop
    • Victory Featured Bikes
    • Bikes
      • Road Bikes
      • Gravel Bikes
      • Mountain Bikes
      • E Bikes
      • Tri Bikes
      • Hybrid Bikes
      • Kids Bikes
    • Accessories
      • Computers
      • Bottle Cages
    • Components
      • Pedals
    • Apparel
  • About Us
    • Our Team
    • 2025 Rust Buster
    • Press – Coming later
    • Careers
  • Our Services
    • Bike Fitting
      • Bicycle Service and Repair Memphis
        • Pickup & Delivery
    • Peloton Fitting
    • Spin Classes
    • Group Training
      • Victory Summer Training
      • Winter Ride Series
  • Bike Gallery
    • Road
    • Mountain
    • Triatholon
    • Gravel
  • Contact Us
    • Schedule a Bike Fitting
    • Schedule Repair / Service
    • Request Pickup & Delivery
    • Schedule a Peloton Fitting
    • Review Us
My Account
  • 2549 Broad Avenue
    Memphis, TN 38112
  • (901) 500-5480
  • (901) 746-8466
  • Pickup & Delivery
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New in store

  • Victory Hats
    $30.00
    Select options
  • Lee Cougan Crossfire 428 FTGU- Large
    $4,999.00
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  • Lee Cougan Crossfire 428 FTGU- Medium
    $4,999.00
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  • Lee Cougan Crossfire GX AXS RK25 Standard post
    $5,999.00
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Totally diggin' this one. 👌 LINK IN BIO and B Totally diggin' this one. 👌 

LINK IN BIO and Below* 
https://victorybicyclestudio.com/product/victory-hat/

#victorybicyclestudio #victory #dopehat #hatgamestrong #seasucker
🚴‍♂️🎉 NEW MOOTS DAY is here, and we're 🚴‍♂️🎉 NEW MOOTS DAY is here, and we're over the moon! Shoutout to Robb for kickstarting Father's Day with a stunning American Made Titanium gravel bike! 🔥💪 The whole family is here to celebrate this epic moment, and we couldn’t be happier to welcome you to the Moots Family! Let’s ride! 🥳✨ #NewBikeDay #VictoryBicycleStudio @mootscycles
This project is so much bigger than just bikes. Fr This project is so much bigger than just bikes.
From The Ground Up is about second chances, big goals, and the people who show up for each other — no matter how big the climb. 🚵‍♂️💥

We’re beyond grateful to be a part of this journey, and even more grateful for all of you — the encouragement, the messages, the stoke… it fuels us. 🔥🙌

The riders are training.
The crew is rolling.
And this next season is going to be next level. 🎥💪

If you haven’t yet — go follow @fromthegroundupproject and catch up on the story so far.
There’s so much more to come. 🚀

#FromTheGroundUp #ridevictory #leadville100 #thankyou #mtblife #victorybicyclestudio #gravelgritgrowth #bikeracejourney #communityovereverything

@leecouganbicycles
🚴‍♀️💨 Yeah Kendra!!!! 🎉 Keeping our 🚴‍♀️💨 Yeah Kendra!!!! 🎉 Keeping our spirit of #morewomenonbikes alive with that stunning new 3T Strada! 🌈✨ We're thrilled to support you as you ride in style on this rad Italian beauty, complete with SRAM wireless shifting! 🙌 Go girl!!! 💖 Let’s conquer those roads together! #newbikeday #victorybicyclestudio 🚲💪
WEEK 4 – MILES, SMILES & STRIDES FORWARD! 🚴‍♂️💪
Over 100 riders showed up strong this Sunday—riding smarter, smoother, and side-by-side.
Our Couch-to-50mile crew doubled their distance and crushed 16 miles with growing confidence and control.
The Endurance Group laid down 48 solid miles, taking turns at the front and locking into that group rhythm.

Every week this community shows up—and it’s showing. We’re getting stronger together.
Let’s keep it rolling. Week 5, we’re coming for you!

📸 Drop your favorite moment from the ride in the comments!

The 2025 Victory Summer Training Group is proudly sponsored by @commercialbankandtrustco 
#victorytraining #victorybicyclestudio #morethanjustabikeshop #groupridevibes #ridewithpurpose
🚴‍♂️✨ John!!! You just got UPGRADED!!!! 🚴‍♂️✨ John!!! You just got UPGRADED!!!!!! 🎉 Thrilled to have you cruising with us this summer on your shiny new Scott Addict Disc equipped with Di2 shifting!!! 🔥💨 Fancy is an understatement, and you totally deserve it, dude! Let’s hit the road and make some amazing memories together! 🌟🏞️ #newbikeday #victorybicyclestudio
🧢✨ NEW HATS!!!! dropping like it's hot!!!! 🔥 🔥🔥🔥🔥🔥🔥🔥🔥🔥 🔥🔥🔥🔥🔥🔥🔥🔥🔥 🔥🔥🔥🔥🔥🔥🔥🔥🔥 🔥🔥🔥🔥🔥🔥🔥🔥🔥 🔥🔥🔥🔥🔥🔥🔥🔥🔥 🔥🔥🔥🔥🔥🔥🔥🔥🔥 🔥🔥🔥🔥🔥🔥🔥🔥

Get you one! Or two?! LINK IN BIO** https://victorybicyclestudio.com/product/victory-hat/

 #HatGameStrong #victorybicyclestudio
🚨🚴‍♂️💥 **LIMITED TIME OFFER!** 
🚨🚴‍♂️💥 **LIMITED TIME OFFER!** 
🚨🚴‍♂️💥 **LIMITED TIME OFFER!** 
🚨🚴‍♂️💥 **LIMITED TIME OFFER!** 

💥 For 5 DAYS ONLY, when you purchase the new Felt IA 2.0 Tri Bike, YOU GET A FREE GRAVEL BIKE valued at $4500! 🌟 Don’t miss out on this unbeatable deal to elevate BOTH your rides.  Swing by or shop online!!!! 🏆🔥 We ship Nationwide!!! 

#GravelBike #TriathlonReady #victorybicyclestudio

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Contact

  • 2549 Broad Ave.
    Memphis, TN 38112
  • (901) 746-8466
  • (901) 500-5480

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  • Mon: Closed
  • Tues-Fri: 11am-6pm
  • Sat: 11am-4pm
  • Sun: 1pm-4pm

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