About Victory Bicycle

Fill out the form below and a Victory team member will be in touch within 1 business day.

Option

Advanced Bike Fitting $225 (Triathlon and TT bikes +$75) Professional Bike Fitting $300 (Triathlon and TT bikes +$75) Follow Up Fitting after 45 days $90/hr

First Name

Last Name

Phone

Choose a Type of Bike

Road Mountain Triathlon Gravel

No commitment is made by submitting this form. A Victory team member will be in touch within 1 business day, usually sooner.

Welcome to Victory

Whether you're visiting from Memphis, Miami, California, New York, or somewhere halfway around the world, we're grateful you're here.

We're excited that technology allows us to share our passion with more riders than ever before, while staying true to the values that built Victory from the very beginning.

Real people.

Real expertise.

Real relationships.

Let's find the right bike, build it with care, and create your next great ride together.

Experts, Working For You

When you’re buying a bike at Victory, you’re buying from peers who understand what it takes to hit the road as a cyclist.

As a USCF Category 1 racer and professional mountain biker, Clark Butcher founded Victory in 2010 with 10,000+ hours already in the saddle — and the goal to set every cyclist up with the same standard of opportunity for greatness.

We know the way a bike should fit. Beginner or expert, casual rider or go-getter pro, we know how your bike should move with you — whether you’re cruising the open road, grinding a gravel path, or flying down a mountain trail.

At Victory, we know the setup you need to grow as an athlete. Learn more about our Bike Fitting Services

Clark Butcher
Founder and Owner
Sean Vandergriff
Sales & Fitting Specialist
Terrance Ralph
Service & Repair Specialist
Connor Boyd
Mechanic
Will Gratz
Mechanic
Roy Lazarus
E-Commerce

GET TO KNOW THE TEAM

"This is by far the best experience I have ever had! Keith, Shawn, and Clark are absolutely amazing."

David D.
Google Review
"They are so much more than bike sellers. They are community builders and a powerful force that Memphis can treasure."

Lisa K.
Google Review
"It was clear that everyone in the shop truly has a passion for what they do. 10/10 recommend!"

Jessica M.
Google Review